In today's competitive real estate marketplace, I still am amazed at how few agents know how to communicate their real estate business story to a home buyer and seller. First impressions count, and you need to be prepared verbally and visually to tell your story and why the consumer should use you and not the competition. Soon after I started in the business I developed for lack of a better name, my brag book, that take on all listing appointments and first meetings with buyers.
My books' contents are always evolving and are constantly updated with current information and examples. The first section has as many active, pending, and closed listings as I can fit in. I include property brochures, postcards and virtual tours on CD-ROMs. Include a variety of price points and locations.
The second section has examples of newspaper advertisements, magazine features, and screen prints from my and my brokers web site to illustrate what types of marketing I do for a specific property.
Third in my brag book are the actual cards, letters, and emails that have testimonials from clients, both buyers and sellers, about their satisfaction with my real estate business.
Lastly, any awards or non-profit work I do in the community, I like to point out that giving back to the community is an important part of my business. After a client goes through my book, they have an comprehensive idea of what benefits I bring to the table. Let your brag book help tell your story to prospective clients.
Source by Mark Nash
Real estate leads are vital to any agent or brokers business. Home sale and home buyer leads have always been an important part of keeping a real estate business moving forward. With the advent of the internet and more than 80-percent of home buyers going on-line to look for their next home, internet leads are one of the most important marketing avenues realtors and brokers need to be using to increase their listings and income.
What many real estate agents do not know is that there are a handful of real estate lead generation companies that generate the majority of leads on the internet. In fact they generate so many leads that they do not have enough real estate professionals to sell them to. In order to help the home buyer or seller who went to the businesses website the lead generation companies have been giving the leads away for free, at least no up-front cost.
To get the free leads the real estate agent has to agree to pay a referral for any closed translation. The reason many agents do not know about these leads is because only one or two of the large on-line lead generation companies offer this free referral service because it requires them to have a licensed broker within the company.
These business leads are very helpful for a realtor starting in the business or a broker who has multiple agents under them. Also, agents who want to increase their marketing and number of closings each month can use these leads to increase their business. Typically the lead generation company wants 1 to 2 years of experience representing home buyers or home sellers but if they do not have any agents in your area then they will most likely take any agent. For home seller leads it is helpful if the agents have a network of investors who can buy houses fast. Many home sellers who go on-line and complete home seller forms need to sell a home quickly for many reasons. Some have large amounts of equity which allows them to sell price their home for a quick sale. Others are behind on their mortgage and would love to have an investor buy their home so they do not lose it to foreclosure.
If you are a broker or realtor and looking to increase your business I suggest signing up with one of the lead generation companies who offers a no cost real estate referral program. Typically these companies do not charge you any sign-up fee, monthly fees or cancellation fees, just a fee for closed transactions.
Source by Shaun Greer
When people come to the theater they are expecting a powerful roller coaster of emotions, whether it be to laugh or cry. You need to create the right atmosphere and mood to perfectly position the audience for a truly mesmerizing show.
Creating atmosphere in any sized theater can be a complex task. Every aspect of the performance must be considered such as the stage lighting and sound to set the right tone and ambiance for the audience.
Yes acting is key but brilliant acting set against tired drapes and curtains, in a poorly lit room, with poor sound output is not going to make for a memorable show. It is a combination of all of these things that will make the show special.
Some tips on how to create this atmosphere include:
1. Stage lighting. This is very important because lighting can create many different impressions. It is practical in the sense that it can convey the time of the day to the audience who are watching a play. Ie lighter colors for the sunrise or darker tones for dusk. It can also be highly symbolic. Colored lighting is very popular as it can instantly change the mood of a scene on stage.
2. Staging systems, such as sound systems, are also important. Having a good technical base to control the types of sounds the audience hear is very effective in creating mood. For example, setting up speakers around the room can mean that different sounds are played out around the theater to engulf the audience in the performance.
3. The set. The set can be a complex task because it is very difficult to keep changing the background of the set to convey the type of scene. However, props or small items can be brought onto stage to help with this.
4. The acting is obviously a key part to the performance and is a major influencing factor to how enjoyable and how atmospheric the play can be. One director says, "The acting is critical but it is also everything that happens around that acting which can tie everything together.
5. Finally, to create atmosphere it is vital that there are experienced staff backstage who can help bring everything together by working efficiently and professionally backstage. Having relevant technicians on hand is important as any technical hits can be deal with quickly and with minimal fuss. The smooth running of the production will always show in a performance from the moment the audience member walks into the theater to the moment that they leave.
Source by Tez Art
I am always looking for good liquidators, as liquidators are great money makers. If you sell online, you know liquidators can be very valuable. It's very hard to find a good reliable liquidator now-a-days.
Look no further, QVC's Liquidation website has great deals on pallet loads of liquid goods. That's right, I said QVC, one of the home shopping channels. This place is a gold mine they have tons of goods. They have everything from accessories and electronics to home decorations.
They categorize conditions based on 3 condition qualities.
First quality is new goods that have been discontinued and such. The quality is brand new with no defects or flaws, still brand new in the package. The good are sold as is with no warranties or returns possible.
Second quality is goods that have been returned for various reasons. These goods are still in good condition and can be resold as brand new items. They are usually opened or have no original box. These are also sold with no warranty or returns available.
Third quality goods are good that have also been returned. They may wear and tear from normal usage. The goods are not sold in any kind of original packaging. The goods come with no warranties or returns possible.
I found some fantastic deals if you are willing to buy your good up front from a reliable liquidator. If you have the money to buy large quantities of goods, I recommend QVC's liquidation website.
They also have excellent customer service & are willing to help you with all your needs.
Source by Lisa Page
If you are looking at purchasing a new house, then you will want to consider several areas. You will want to consider the style, size, neighborhood, and cost of the homes for sale where you are looking. These are the normal areas that you would want to think about when looking for the right house.
The style of a house is something that everyone thinks about even if they do not realize it. You may not realize that you care about it being a craftsman home or a cape cod but the reality is that everyone probably has a preference for a certain style of home. Some styles may be more accessible accessible than others, so it may take some work to find certain styles. Another consideration with the style will be whether or not you have any family members with special needs. If this is the case, then you may look for houses that only have one main floor.
The size of a house is another consideration if you are looking at homes for sale. If you have a family, then you might want a certain amount of space to accommodate your whole family. You might want to have an extra space for guests or even an entire apartment area for them. You may want to have a lot of storage space, so you may choose to have a full basement dedicated to mostly storage.
The neighborhood is something else that you need to think about if you are looking at homes for sale. A lot will depend on your reason for having a house where you want it. If you are single and work downtown, then you might look for a loft close to work. If you have children, then you may want a home close to the school and in a safe neighborhood. If you are retired, then you might choose a sufficient area of homes that would be too expensive for a young family.
Cost is something else to look into as you look at homes for sale. You will need to look at your budget to decide if you can afford the mortgage on the home that you would like to have for yourself and / or for your family.
After looking at several areas, you will hopefully find the homes for sale that will meet the needs that you have for you and your family. It will take some research, but you should be able to get all the information that you need if you work at it.
Source by Alfred Ardis
When painting your home for resale, choosing the right colors can make a huge difference in your paycheck at closing. For instance, did you know that the exterior color of houses selling most quickly is a certain shade of yellow, but that choosing the wrong shade of yellow can kill a sale?
You'll find many brochures in paint stores, showing various combinations of exterior paint colors. But most people do not realize that most of those combinations actually include three colors, and not just two. Limiting your exterior paint scheme to just two colors also limits your income potential.
For a fast sale, think fun colors and go for a third, or even a fourth, exterior color. Think "Disneyland Main Street," where every shop is painted in glorious multi-colors. Adding more colors will also add definition to the various architectural details of your home. Use gloss or semi-gloss paint on wood trim.
The Psychology of Exterior Colors
When choosing exterior colors, take the sales price of your home into account. Certain colors, especially muted, complex shades, attract wealthy or highly-educated buyers, whereas buyers with less income or less education generally prefer simpler colors. A complex color contains tints of gray or brown, and usually requires more than one word to describe, such as "sage green," as opposed to "green."
On the other hand, simple colors are straightforward and pure. Usually, houses in the lower price range sell faster and for higher prices when painted in simple colors like yellow or tan, accented by white, blue, or green trim.
The Psychology of Interior Colors
Using colored, rather than bland, white walls will increase your profit potential. Lynette Jennings tested the perception of room size and color, and discovered that a room painted white appeared only appeared larger to a few people when compared to an identical room painted in color – and the perceived difference was only about six inches! Most people also look better when surrounded by color, and feel happier, and since buyers pick homes that make them feel happy, that knowledge can put dollars in your pocket at closing!
Entryways should bring the exterior colors into the house. Repeating shades of the exterior through your home will make the entire home seem to be in harmony. Living and family rooms painted in a slightly lighter shade of the exterior color will ensure that you've picked a color your buyers like, because if they did not like your exterior colors, they would not have bothered to look inside. If they loved the exterior colors, they'll love the interior, too.
When choosing interior colors, consider the use of each room. For instance, kitchen and dining areas that are painted in "food colors," such as coffee browns, celery greens, and scrambled egg yellows, feel natural.
Since, deer shades of color implying intelligence and serenity, I like to paint master bedrooms a medium shade of green or blue for warm selling seasons, and rouge red for cooler weather. Other bedrooms can be painted in creamy tones of green, blue, or a pale shell pink. (See the chapter on the Psychology of Color in my book "Joy to the Home: Secrets of Interior Design Psychology" for further information.)
Always consider your selling season (the time of year you'll be marketing your home) and climate when choosing colors. Estimate the amount of time you'll need to get your home ready for sale, and then add on extra days for unexpected promises. Use cool colors, such as blues, greens, and grains, to sell during spring and summer, and warm colors, such as yellows, reds, and maroons, when selling in the fall and winter.
My husband and I usually use lighter colors when painting the exiors of our investment dollhouses, because it makes them appear larger. On the other hand, our cabin in the woods looks richer when painted a darker color. When we decided to have it painted, I considered the usual cabin colors of dark brown and barn red, but fell in love with Olympic's gorgeous "Gooseberry" plum color.
When getting ready to paint your house, look at the colors of neighboring homes and choose colors that harmonize, yet stand out from the crowd. Colors that clash poorly with other houses will detract from the overall neighborhood.
At the beginning of the article, I told you that homes with yellow exteriors sell the quickest. But which shade of yellow sells best? First, the yellows to avoid: yellows with green undertones look sickly to most buyers, and yellows with orange undertones give buyers an impression of cheapness.
The best-selling yellow exterior color is actually a pale, sunny yellow, especially when complimented with one or more carefully-chosen accent colors. For instance, a semi-gloss white trim will give your home a clean and fresh look, and adding a third color, such as green, can make your home even more attractive to prospective buyers.
Colors affect human beings in many ways, and by using the principles of Color Psychology, you can make your home stand out from the competition, sell more quickly, and at a higher price.
(C) Copyright 2014, Jeanette J. Fisher. All rights reserved.
Source by Jeanette Joy Fisher
Homeowners, especially those with small children, often ask me how to get rid of paint odors. It's such a big concern for some folks that they'll ask me about potential odor control before they even book the painting estimate.
The good news is that the evolution of house paint has come a long way with low-odor and even odorless lines for some applications. The bad news is there are still so many reasons to use the smelly stuff, especially if you're repainting an older home. Alkyd (oil-based) and shellac or alcohol primers are especially effective in sealing water damage and old oil painted surfaces to upgrade them to Latex top coats. But they're also very smelly with potentially long-lasting vapors. Even the most common low-odor alkyd paints often used today to repaint wood work can have a lingering odor for days under the most ventilated conditions.
So how do you get rid of the smell?
I've just received an email from a mother asking me that very question. Her young child's room was painted almost two weeks ago and she's left the windows open and the fan on ever since. Still, the paint smell is strong enough that she's concerned about letting the child sleep in the room. The painting of this room involved a lot of priming to cover the dark brown oil paint used by the previous home owner. Since the color needed to be lightened up and the surfaces converted to a far more Eco-friendly Acrylic Latex, a common top brand Alkyd primer was used to give the whole room a fresh start. And although it had "Low Odor" printed on the can, it obviously was not odorless. To compound matters, all the woodwork had to be finished in a leading "Low Odor" brand of Alkyd semi gloss which produced a smooth lustrous finish as well as a migraine inducing vapor.
So what can you do? Well, there are a few ways you can overcome these situations beyond obvious ventilation to control, eliminate and even prevent odors from lingering.
"An ounce of prevention" … Before there was such a thing as "low odor paint" we used to add a splash of vanilla extract to every gallon of oil paint to make it "low-odor". It was cheap, easy to do and had no effect on the color. Now that low-odor alkyd paints are commonplace on the market, adding about a tablespoon of vanilla extract makes them essentially odorless.
Or, as in the case above, the painting is already done. It's too late for vanilla and the smell will not go away as quickly they'd like. What's happening here is that the odors are being trapped in the walls while the paint cures and probably in all the fabrics and rugs in the room as well. They need something else to absorb them for good. So, here's what I advised her to do. Cut up a few angles and place them in a couple of bowls of cold water. Put one of the bowls in the room and the other in the closet. As simple and crazy as it sounds, the onions absorb and actually eliminate the paint fumes and odors … sometimes as quickly as overnight!
I first learned this trick while creating a baby's room about 17 years ago. I had spent about 5 weeks converting a nasty crumbling and dusty old attic room into a nursery bending the baby's birth. And as it turned out, the baby was born about two weeks early and was ready to come home just as I was finishing the project. The job required a lot of smelly primers and sealers to bury decades of neglect and water damage. As was customary in those days, I added vanilla extract to minimize the paintings' odor (and damage to my brain cells) but the smell was not clear up fast enough to bring the newborn in. The homeowner's Nanny, who was moving into the bedroom next door (and who was also troubled by the smell) used a couple of bowls of cut onions in cold water over night and the smell was gone the next day. I could not believe it!
I've recommended this technique ever since with great results. But it should be noted here that this example was in an empty room. In the case of a fully furnished room, as in our case above, you should consider airing out clothing, drapery, rugs or anything else which might be trapping the odors and giving them a shot or two of Febreeeze to do the trick nowdays.
Now sometimes, there are extreme cases where odors are simply not an option. Some people are highly allergic to the VOCs (volatile organic compounds) contained in paints and the tints used to color them. Some can become quite ill with even short term intervention of the fumes. In these cases, you have to resort to the whole gamut of tricks:
- Before you paint, empty the room completely to make sure there is nothing that will trap the odors.
- Open all the windows before you open the paint cans and keep them open through the entire painting process.
- Add vanilla extract to your Alkyd, Alcohol or Shellac based paints. (Latex paints do not usually need this step as they're relatively low-odor to begin with).
- Place several bowls of onions around the room (as above) while you paint to absorb the fumes as they escape.
- When the painting is finished, seal and remove all paint cans, bag your drop sheets in plastic before taking them out through the rest of the house (or throw them out of the window if possible) to keep from spreading the fumes they've trapped Indoors.
- Refresh your supply of onions in water as the old ones will have had their fill of vapors by the time your finished the painting.
- Keep the windows open and wait until the paint has fully discharged and the odors have gone before you replace the furniture and other belongings.
Of course, these tips are offered in connection with interior painting but you should also try adding some vanilla to your paint when painting the exterior in Alkyd coatings as well. It saves the painter a lot headaches … literally. But wherever inside or out, these simple ideas combined with some good old fashioned common sense should produce a fresh new look with clean, breathable air you can live with.
Source by Dee L. Potter
Performing home inspection before buying or selling the property is good both the parties involved in the deal. Having a good assessment of home can consider expedite its sale. Presenting the buyer a pre-listing report of home inspection can boost their confidence in the person selling and also in the house for sale. If you have a house to sell, then you must recognize the significance of such inspections, as these can probably sway their final decision in your favor.
The idea behind such inspections is to identify various potential problems, which you might not be aware of. Having your house inspected, before putting it for sale in the market, is that a great idea. Almost every property has some or the other issue, which needs to be addressed. Discovering all the imperfections, before listing your property, gives you the needed time for making necessary repairs. It provides the seller more time for pursuing estimates and looking for reliable companies, to ensure that the repair work can be completed as quickly as possible. If the faults are noticed after any buyer expresses some interest in your house, then the chance to compare the estimates and select a good company would all be gone.
Once you decide to put your house on market, most likely you would want a quick and easy sale. However, without a good home inspection, many issues can arise, which may hold the sale for too long. Even if both the parties reach an agreement concerning the repairs, the whole negotiating process would be pretty time-consuming, causing further delays. On the other hand are the numerous benefits of getting a home inspection conducted by the professionals. Getting awed by a home's outer beauty is easy, but it is critical to seriously consider the various aspects, which are less perceptible. Today, the buyers are smarter than ever before and have the eye for immediately noticing the imperfections in a house.
An expert and well-trained professional exactly knows what all to rummage around for. They immediately spot the potential hazards and substandard workmanship from the past repairs. The potential buyers may not really climb up the roof space to examine damages over there or inspect the gutters. But usually they do check if the plumbing, appliances and electrical systems work fine. And not any buyer would like to spend on these expenses, straight away after becomingiable for the mortgage payments plus homeowner's insurance. Thus, it is indeed a good idea to get a home inspection done, before putting it for sale.
Even if you are a buyer and looking for a good buy, make sure to check for every possible thing, be it the plumbing fittings, electrical systems, landscaping or any other. Not paying attention to such details may sway you towards a wrong decision. If some imperfections are disclosed in the home inspection reports, but you really like the house otherwise, then you can always negotiate, regarding the expected repair cost and the house's asking price. In short, irrespective of whether you are a buyer or a seller, a thorough home inspection may extremely save a great deal of your money, time and also prevent the undue frustration and stress.
Source by Malini S Sharma
Have you ever felt that a home just did not feel good? Or that it had bad vibes? Sometimes the signs of good and bad Feng Shui are not so obvious. The following outlines what makes for good and bad Feng Shui in a home. You can use these as a general guideline when shopping for a home.
Even when it comes to Feng Shui, it's still location, location, location. Why? Because you can not change it! You can change price and condition but not location. SO that is where we will start:
1. Preowned? Good Feng Shui if the previous owners are moving to a larger house, job promotion and are moving away or won the lottery – this would all be good energy.
2. Lot: wider in the back or square is good Feng Shui. Reverse pie lots are not. Square or rectangular shaped lots are considered ideal.
3. Cul-de-sac: be sure not to be at the T intersection of the cul-de-sac to the road – this considered bad Feng Shui. You will end up getting the glare of headlights into the front of your house in the evenings.
4. Fire Hydrants: can not have those in front of the house: bad Feng Shui as it represents your wealth being 'washed' away.
5. Bedrooms: should not be located over the garage, kitchen or laundry room. In addition beds should not share a common wall with a toilet. Master bedrooms should ideally be north facing and the bed should back onto the south wall facing north. In addition there should be no mirrors across or around the bed.
6. No bathrooms over a dining room or kitchen. (This would seem obvious – no leaking toilets over my Turkey dinner!)
7. Home office: should be in the southeast part of the home. Morning sun brings good energy and the south sun provides daytime sunshine to keep you energized through the day.
8. Homes facing south and backing north are ideal.
9. The flow of the home is important. The front door should not open up directly to the up or down stairwells. Nor should the front door 'see' the back door (have direct line from front door to back door). This allows the chi or energy to walk right on through the back door. The energy should be allowed to meander back and forth through the home. You also do not want to see the fireplace from the front door.
10. The kitchen, nor the stove should be in the center of the home. Nor should the kitchen face a toilet door (bathroom). This door should be closed at all times.
11. Office desks should back onto a solid wall – not a window. Nor should a desk or bed face an angled wall.
12. Living too close to a cemetery brings grief into the air – not a good thing.
Feng Shui's aim is to balance to all aspects of our lives by creating an environment that has good chi or energy. You can do this by firstly looking for a home that fits the local aspects. The interior of the home can always be changed. But the more you know up front about good energy – or Feng SHui the sooner you will be able to recognize it in your next home.
Happy House Hunting!
Source by Jennifer Perdicaris Kennedy
Having a home with the design that we really want is something that would really make us feel good. Although most homes built these days have general designs, it would be better if we could come up with our own design to give our homes a more personalized touch. We all certainly would want everything in our house to be perfect as much as possible. Designing our own houses is very practical, fun to do, and is not really hard to do. We do not really need to hire an interior decorator or any home design experts if we want to save money since we can also do it on our own. We just need to be creative and have fun while we do it.
Take your time and think what kind of design that you really want to incorporate in your house. If you want more references, you can just search the internet for a wide variety of design options. It is important that you make a final decision since it may cost you more instead of saving money if the design is already completed and you change your mind and have it redone. After you make the final decision, you can start searching all the materials that you would need. You also do not need to rush this part since you would want to compare different rates from different stores first. It would also be a great idea to ask for recommendations from your family, friends, and other people you know who could help you.
After thorough considerations and preparations, you may start designing either the interior or the exterior part of the house wherever you are comfortable with. Choosing the right colors could help you set the ambiance.
You may also want to consider Feng Shui for good luck but only if you believe in that practice. Aside from using common furniture such as sofas, chairs, and tables, you may also want to add other components inside your house. Consider putting paintings, wall mounted fountains, and other extra fixtures to add more life to the interior design. For outdoors, putting sectional patio furniture may just do the trick to liven up the atmosphere outside of your house. Wooden, metal, or plastic chairs are also ideal outdoors. Whatever design you want for your own house, it is best to start at larger places down to the smaller ones which require more detail.
Depending on your preferences, you may want to have a minimal or simple design. Not only that you can save money but you can also save space. When you are designing in your house, keep in mind that this is a place where you would spend much of your time so you should consider putting emphasis to comfort and functionality. Designing a house also does not need to be complicated. As long as you are creative, you are resourceful, and you know what you want, it should just be a breeze. Just do not rush things so you will not have regrets in the future.
Source by Patti Smith