Furniture stores have developed a reputation for marketing strategy-a sale for every holiday imaginable, no payments for 90 days, or no interest for 3 years are commonly-used promotional tools to drive sales. These certainly work, but they're not exactly unique. If you're new to the furniture market or you're looking for a way to stand out from the crowd, you'll want to choose something that does not involve Uncle Sam or Santa Claus. Here are some great options.
- Online classifieds -Websites like Craigslist and eBay have made the online classified ad sales process very easy. Customers turn to these places to check out merchandise before entering a store, so list your product here to reach them! Hire a part-time employee to photograph your franchise and list it on these sites, or you can even subcontract the work to business specifically-designed for the task.
- In-store training -Hosting in-store training classes or seminars is a great way to reach out to the home-improvement market. Bring in interior decorators to discuss home staging, décor selection, or even remodeling tips using your merchandise. These types of classes add value to your store, and the customers see you as more than just a transaction-based business-you're part of their lifestyle. Promote these events by hanging a vinyl banner outside your store listing the dates and times for each class.
- Trade-in -Consider adding a customer trade-in program to your store, where the customer brings in their old furniture and receives a credit towards new merchandise. If the furniture's in good enough shape, you can create a used section in your store for great bargains. If it's not in resalable condition, you can donate the furniture or at the very least dispose of it for your customer. This is again a way to make your store a convenience provider and encourage customers to remain loyal to you. List this service in your store windows using vinyl decals.
- New homes -Create a partnership with a local real estate agent, broker, or homebuilder. Since homes always sell better with furniture in them, offer to stage their new homes with your franchise in exchange for referrals. You can also add a sign in each home letting customers know where the furniture came from in-case they'd like to purchase it with the house or at least shop your store for a different selection. Some real estate agents may even want to purchase a piece of furniture directly from you as a house-warming gift for their new homeowners!
- Try before you buy -This bold strategy offers customers a chance to "test-drive" your furniture, so to speak. Selected customers are able to try furniture in their home for a preset amount of time to determine if they want to purchase it. Although this should not be offered for all of your products as it could become a logistic nightmare, it can be an effective way to boost sales. After all, if it's up to the customer to take the furniture home and bring it back, odds are they're going to keep it. Make sure you have a vinyl decal at your cash register clearly explaining the rules of the program so there are no issues.
Source by Michael K Allen
Shanty towns or squatter communities known as “Hooverville’s” during President Hoover’s term as President (or back in the day as my son might say) began to sprout up all over the United States because of the fallout from the Great Depression. These ragtag “communities” were composed of people who had been evicted from their homes or their farms. These individuals, labeled hobos, were forced to live a degrading existence among grotesque piles of accumulated trash, made of discarded public scraps of food they had to eat or of various items of value that they could sell. The poor and disposed would cook their meager portions of food in tin cans over open fires, covering themselves with old newspapers while wearing Hoover shoes with holes in the soles. The only scenery was blurred by dust in the summer and mud in the winter as they inhaled the stench from all of the trash and the extremely unsanitary dilapidated outhouses. These poor Depression era hobos, though, are no comparison to today’s modern freeloaders, lazy, selfish people who are calculating in their tactics, and who by no means suffer as much as those displaced victims of the Great Depression.
Yes we’re suffering, and indeed the times, they are a changing, but eating banana peels and wearing newspapers is not the same as eating all of your family or friends potato chips while you watch a re-run of Friends on their cable TV. With today’s economic crisis, many people have had to depend on family, friends and relatives to help them out until they get over their financial set back. However, the thing is, too many find this life of “luxury” very accommodating, and so they remain as permanent guests taking advantage of a loved one’s hospitality. This is no new occurrence, it’s just happening more often today thanks to our lovely crumbling economy, but I, for one, think free-loading is wrong, and it must be stopped. There’s a difference between visiting a loved one and commandeering their home.
Here’s, an example. Several years ago my husband and I moved to Florida. Every year we would come back to New Jersey to visit family and friends. Well, my husband was always inviting everyone to come down to Florida and stay at our house, so they didn’t have to spend money on a hotel, forgetting that we were only renting a small 2 bedroom apartment. Naturally everyone jumped at the opportunity, including his drinking buddies, who came in a car loaded with suitcases and booze. I was working the graveyard shift at the Post Office and needed to sleep during the day. Well, one time, it seems that our bedroom was offered to his drinking buddy and his buddy’s wife, while I had to make do crammed into my two little kids’ room. These moochers came empty-handed and ate as there was no tomorrow. One week turned into two weeks, which looked as if it would be extending to more. I told my husband to kick them out which he refused to do saying that they were his guests, and that would be rude on his part. I was furious, working nights, and not getting proper sleep. During the day, they went down to the beach or explored the area, having a grand old time. The woman did nothing to help me. I couldn’t take it anymore. I called around to hotels in the area and asked what their prices were, and when the couple returned that afternoon, I told them that they had to leave, it was two weeks already, and I needed my room back. The man said he was paying my husband $20.00 a week for the room, which was ridiculous… Imagine thinking that $20.00 a week was going to cover the cost of 3 square meals a day plus my room for two people. No way Jose, has he had to be out of his mind. Well I must say after they saw how mad I was, they got the message loud and clear immediately calling a nephew who lived in the area. That annoyed me even more, knowing that they had a nephew that lived nearby, and I had to be inconvenienced by this pair of moochers. So instead of going to a hotel where they had to pay, they ended up in their nephew’s house. Good riddance, finally, but that still didn’t stop the flow of guests coming and going and free-loading off of us. This created a lot of hostility between my husband and me. Finally, after 7 years of acting like a drunken bed and breakfast, we moved back to New Jersey. That stopped the family and friends from visiting.
The thing is, all of the moochers and freeloaders acted in the same rude, selfish manner. No one understood why I’d get irritated, working, sacrificing living space, cooking, doing all the shopping and being imposed upon for far too long. I suppose there’s a moocher’s guide out there that they all swear by.
The Moocher’s Guidebook:
Law Number 1: Find a nice, giving, trusting friend or relative and arrange a “short” but indefinite visit.
Law Number 2: Convince these marks to become your personal ATM.
Law Number 3: Always manipulate others to get out of paying your fair share, stiff drinking buddies with the check, bum rides, sponge cigarettes, meals and so forth.
Law Number 4: Never, under any circumstances, clean up after yourself. This sets a dangerous precedent.
Law Number 5: Always raid any unattended refrigerator. Leave nothing.
Law Number 6: Never be courteous. Assume it is yours by natural law, consume and destroy.
Law Number 7: Have fun while the marks are working. What are vacations for?
Law Number 8: Make yourself scarce when chore time arises.
Frankly, freeloaders are a menace to society. People that have freeloader problems rightly become depressed and angry. To make the situation worse, moochers often don’t bathe, don’t flush the toilet or wipe the seat when finished or don’t wash their own clothes. What moochers do in fact is use the phone all night, leaving it off the hook when they’re done. They leave the TV on all night and are loud while you try and get some sleep to avoid them. If subtle hints and veiled insinuation won’t work, then throw all their belongings outside and change the locks. The following is my own handbook, listing problems with moochers and ways to deal with them.
PROBLEM: A friend or loved one shows up uninvited, looking for sympathy and a place to stay.
SOLUTION: If someone shows up uninvited, you can tell the person in a courteous way that you were just leaving and don’t have time to chit-chat. The strongest weapon that a freeloader has is using guilt to get what they want from you. Be prepared for this. Don’t feel guilty. Always be leery of those who love to tag along but who always seem to forget to bring their wallet. Always mention before you go anywhere involving a cost, that if the other person has his or her wallet with them. Or you can simply say its best that you go Dutch. If the person then says they don’t have any money, you tell them, ‘I’m sorry I don’t have enough, to pay for you too so we will have to skip it.’
PROBLEM: A friend or loved one always wants to visit you but doesn’t invite you to visit them. Always try to interchange home visits.
SOLUTION: If someone was at your house this week watching the game and eating all your goodies and drinking your beer, then you recommend doing it at their house the following week. If they are uncooperative, don’t bother with them. If they are taking advantage of you, begin to control your dealings with them or stop it altogether. You want to tell them that you are not a money tree nor are you their restaurant, hotel or maid service. You have to nip this behavior in the bud, because the longer you wait, the more tensed you will get, and the more difficult it will be to get rid of these people. Then it becomes squatter’s rights. They have all the rights and you get squat.
PROBLEM: Your relative wants to stay with you until they get ‘back on their feet.’ If they live with you, you have to give them some time frame to get out of your house.
SOLUTION: One way to prevent moochers from staying in your home is to keep the fridge or the cabinets as bare as possible. Hide your supplies somewhere; give them a list of chores to do. If they complain then tell them to buy their own food or they can leave.
PROBLEM: You feel like a maid with all the mess left behind and get sick of things like your guest leaving dirty linens, damp towels on the bed or the bathroom counter.
SOLUTION: House-guests should clean up after themselves. If they are there for one week or so, then they should offer to take the host out to dinner for their trouble. If they plan to return, then tell them that you already have plans for that time and that no one will be home. Try to make your apology seem sincere and convincing as best as you can.
PROBLEM: Relatives will come to your house and stay as long as they want, in order to save on hotel expenses. So the longer they stay, the more resentment builds, which will eventually damage family relations.
SOLUTION: Relatives don’t have the right to barge in because they are family, they must first call or write. If they happen to show up unexpectedly, then take them to a hotel or give them a ride to the nearest transportation. Do not let moochers have the run of the house; they need to help by cooking, doing their own laundry and throwing in some cash. They have no right to take advantage of you to save on expenses because somewhere up the family tree, you inherited some of their blood or your spouse did.
PROBLEM: The guests who won’t leave when it’s getting late.
SOLUTION: If you feel your eyelids are starting to get heavy or like you have a severe case of the hives, start yawning, scratch and get up quietly and in a polite way; mention that you had a lovely evening, that you must repeat the visit at ANOTHER, more convenient time. If you continue to stand, they will get up, at least you hope so, then start walking to the door. If they don’t take the hint, then come right out and tell them that you have to go to work the next day and that you are tired and want to go to bed. My mother swears by the broom. She said when you wanted the company who were over-staying their welcome to leave turn the broom upside down by the door, and you will see that it works. Yeah, right mom, like in your dream, that’s not going to happen.
PROBLEM: The friend or relative who always sponges money off of you and never pays it back or who considers you their personal, unpaid taxi service.
SOLUTION: Just say you don’t mind taking them where they are going, but that you don’t have gas in your car or money to pay for gas to get there and NEVER lend anyone who has stiffed you money twice.
Follow these simple tips and you’ll soon be free of freeloaders. Good luck!
Source by Miriam B Medina
When it comes to optioning the house, the primary question an investor should be asking themselves upon an acquisition is whether or not the option selected will contribute to the sell-ability of the house, relative to the actual cost. Obviously, there's a point of diminishing return if one builds a Taj Mahal in a land of tract homes. Despite the urge to go all out and deck the place to the tee, please resist the temptation. Doing so will only cut down on your return. This is particularly important given the fact that since it is an investment, an investment with an unknown value, it is not prudent to put some of the potential gain at risk by purchasing unnecessary design upgrades that are not critical.
More often than not, homebuilders are aware of this vulnerability. This is more then ever true for investors, for whom they will provide a glut of options and upgrades that are grossly marked up. This type of financial exploitation provides an income stream that is indispensable to many homebuilders, such as KB Home, who are notorious for their exuberant cost upgrades and options. This system is so elaborate that their design department is a whole corporation of its own-which is known as KB Home Studio and rivals that of most high-end design centers. Not only are these stand-alone profit centers, KB Home has a separate business unit with senior vice presidents, AVPs, regional heads, etc., to take care of this organizational monster. The great thing about this apparatus is that it offers a plethora of design upgrades and options that are really top-shelf. The only problem is that you usually have to pay an arm and a leg to get these wonderful amenities.
To relate a story, the first time I went through a KB Home Studio, it was baptism by fire. I spent over eight hours in the design center, split over two days. At $ 35,000 plus in upgrades, I estimated that it cost me about $ 4,300 an hour to shop in their design center. You can see why I was happy to get out of there. Keep in mind also, that you may be required to pay a fraction of the upgrade costs in the form of a deposit soon after selection. This is almost a certainty and industry standard. On average, the deposit amount runs 25 percent to 50 percent and are usually nonrefundable. The consequence of this deposit requirement is apparent, in that it makes it more difficult, especially as an investor, to walk away from a transaction.
In spite of the latter, you can see on a pure convenience factor, it's hard not to like that a homebuilder can offer you lots of options. Having the "convenience factor" available is all good and well; however, it becomes somewhat of an entrapment issue when the builder offers a plain vanilla box without any or few upgrades. In these cases, sometimes builders will only go to "code" -meaning, only providing what is necessary to have the local housing department or building and safety, at the city or the county level sign off on the property and give it a certificate of occupancy. This for instance, may mean no rain gutters, no landscaping in the front or back, unfinished garages, which typically consist of drywall with a coat of primer, or an unfinished garage consisting of the latter but with exposed 2×4 studs, sheetrock, chicken wire and black installation coversheet. Other more obvious "standards" include all vinyl flooring and small 4×4 white tile for the kitchen countertops, or cheap laminate for that matter. To top it all off, in terms of complete ugly-fication, you might get the builders' special quarter-inch clustered marble countertops in the bathroom.
There's a reason why even home design centers at Home Depot or Lowe's highlight these amenities, and that's because they're cheap and nobody really wants them. Consequently, many homebuilders offer the standards in order to eek out as much money as possible out of each home they build. As a result, a new homeowner and / or investor is essentially forced into buying options and various upgrades in order to avoid the home looking like a plain Jane. Having too much of a plain Jane can actually hurt a home's value. As an investor, it's up to you to define the balance without overspending on a new tract flip. That's the nature of making a business decision: you have to use your judgment. I've seen some homes that were literally destroyed from the inside out given the extreme lack of appeal that permeated the house as a result of no upgrades. As an example, spending an additional $ 4,000 to $ 6,000 on upgraded floorways and kitchen countertops is probably well advised. Most carpeting, even if it does not have stain guard, should be adequate for most homes. Do not be pressured into upgrading into a thicker padding for the carpet. Just go with the standard one-quarter inch, since most builders will try to get an extra $ 700 to $ 1,200, if not more, added to the cost of the house just for upgraded padding.
Source by D Sidney Potter
Many people are enticed into house flipping by television images of people ripping materials out of a dilapidated house, refurbishing it, and selling it for a substantial profit. The profit realized from each flip can be modest or substantial – or the investor could lose everything depending on decisions made before or during the process.
My house flipping budget checklist
Before you go shopping for the perfect rehab-to-flip property, you need to create a budget for the entire project, not just the purchase and rehab expenses.
The first item on your check list does not have direct monetary value and can not be added into the expenses column. However, it is an important "ingredient" to your budget: an excellent credit score. Unless you are funding a flip entirely with cash or through private means, an excellent credit score works in your favor with the banks – especially when the loan is for a high-risk project like a house flip.
Now, let's look at the specifics of your budget:
• The After Repair Value (ARV): determining the ARV of your potential flip is the starting point on which you can base your expected return on investment (ROI) when the house is put on the market. A trusted realtor can help you estimate the ARV of the property.
• Rehab costs: these will vary widely depending on how much rehab work needs to be done. A budget repair form can be handy for tracking all the repairs needed.
• Financing / carrying costs: these include not only the loan but also the costs of carrying the house until it is sold:
o Financing loan (s)
o Property taxes
o Utilities (gas, water, electric)
o Property insurance
o HOA / Condo fees
An important point to note here is that the longer the rehab work takes and / or the longer the post-rehab house stays on the market, the greater your carrying costs and the lesser profit you may realize.
• Realtor's fees: you can sell your flipped house yourself (FSOB – For Sale by Owner) but if you are looking for the fastest turnaround on your investment – and profit – relying on a good real estate agent is worth the commission fee (and actually helps you save money on your flip project in the long run).
• Forgotten costs: these are additional expenses of house flipping that are often overlooked, including:
o Inspection fees
o Interest on loans
o Closing costs
One experienced house flipper's average budget was broken into these cost percentages:
• 53.25% = Purchase Price
• 20% = Labor
• 6.5% = Materials
• 8% = Carrying costs, utilities, commissions, etc.
• 12.25% = Profit
Realistic budgeting = reduced risk
There is nothing that can completely eliminate the risks inherent in house flipping but creating a realistic budget is one of the key ways to mitigate some of that risk. Another way to "manage" some of the risk is to become as thoroughly knowledgeable about house flipping before you make your first investment. And a final way to manage risk is to follow the old adage and never invest more than you can afford to lose.
Best wishes for your house flipping success!
Source by Bill Len
Bathrooms are one of the key rooms to focus on when staging for the selling market. Like bedrooms, they've become more than their names suggest, just places to bathe or sleep, they're seen as pamper rooms & havens of relaxation that mimic the hotel luxury chic many have come to enjoy.
However like kitchens, they are seen as expensive rooms to refit or redecorate. If buyers do not see a bathroom that appeals they will estimate it will cost thousands to refurbish and that will come off their offer price or else put the buyers off putting in an offer! For these reasons it is vitally important to pay attention to your bathroom when your home is for sale.
Here are my 'Top Tips' on staging your bathroom for the market.
1. Clean, Clean then Clean again!
No one likes the idea of someone else's dirt. The bathroom is a place where we remove all of our protective layers. When staging your home roll up your sleeves, get out the gloves and clean every surface from top to bottom. Scrub down those tiles, wash or change the blind, shower curtains. once you've finished cleaning … clean again and keep it clean.
2. Carpets, Toilet Mats & Loo Seat Cosys!
Carpets may be soft under foot but they hold onto moisture and odors. I really encourage everyone selling to remove them and replace with tiles, bathroom grade wood laminate or a good quality lino. Those mats that fit around the pedestal of toilets and sinks look old fashioned plus just imagine what may have splashed there over the years … I know that your viewers will be thinking this!
Loo Seat Cosys, those loopy covers that fit over the lid – Do not!
3. Let The Light Flood In
If you have a window to your bathroom, clean it thoroughly, remove the nets (so long as it's not clear glass) and raise the blind fully or pull back the curtains to let as much natural daylight in as possible. If privacy is a consideration then consider using a frosting film or paint to obscure the glass but allow maximum light in.
4. Clear The Clutter
Bathrooms can be like curiosity shops with all the personal care products we use these days. When selling clear every surface of all your day to day care products. Leaving stuff on show distract buyers as they start to see your lifestyle and not the room. Just remember 'Too Much Information' is not a good thing.
5. Tile & Grout
If the tiles are in good condition and the colour works then give them a thorough scrub, to remove built up grease and grime. If the grout is in good condition but discoloured then use good old bleach & a tooth brush to bring the whiteness back (wear protective goggles & gloves) or use a grout pen to restore the whiteness. If the grout has cracked and fallen out, pay for a tiler to regrout, it will make the tiles look good as new.
If your tiles are old fashioned in colour or style then consider either painting over them with a special tile paint or consider tiling over them (sound tiles make a perfect surface to re-tile onto).
6. Mould, Mildew & Mustiness
There is positively nothing more unpleasant than walking into a bathroom that has any of the three in it. One whiff of mustiness, a patch of ceiling mould or a mildew bathmat or shower curtain and you will kiss the house sale good buy. If you've got mould, get to the root of the cause – check the vent is clear, repair the extractor fan or fix the leak causing it then repair and paint (use a mould inhibiting paint).
Mildew items like bathmats, old flannels, stained shower curtains & face cloths or damp mops and cleaning items should be tossed in the bin and replaced. Mustiness must be banned. Air your bathroom and do not dry damp towels, or other items, on the radiators.
7. Taps, Shower Heads & Hoses
These are prone to scale up and look unpleasant. Use a quality descaler and bring the shine back to those chrome or metal finishes. Shower heads and hoses can also look unappealing and collect grime over the years so remove them from their fittings and descale and clean them. Use an old toothbrush to really get into the nooks & crannies. If fittings are beyond cleaning, perhaps the metal has worn away, then consider replacing with fresh new fittings.
8. Other DIY Jobs.
As always finish off any maintenance that you have left such as refitting the broken shower curtain, light fitting, towel rail, shelves etc. Buyers will see unfinished DIY and knock hundreds off the asking price as a result.
9. Attractive Accessories & Smells
Appeal to your buyers aspirations. After you have put away all of those everyday care products, invest in some attractive bath oils, scented soaps, natural candles that will gently infuse the air with a clean but not clinical smell. Purchase a set of matching towels that work with your colour scheme. These towels are for show only, keep everyday towels to hand but only display the show towels during the viewing.
Plants add a freshness & softness to bathrooms. Buy healthy bathroom loving plants that are appropriate to the space you have. In larger bathrooms palms can work well, in smaller bathrooms 'Ivys' and 'Peace In The Home' may work better. What ever the plant they must remain in tip top condition.
10. Keep It Clean & Tidy
As with every room when selling your home, once it's presented then you need to keep it that way. This can be hard when you are living in the property, especially in the bathroom.
My advice is to invest in some simple wicker baskets, one for every member of the household. Keep the everyday toiletries in these baskets and only take them into the bathroom when using it. Stowe them away in a bedroom cupboard. Like wise with every day towels.
Be firm with everyone in the house and ensure that all take responsibility to keep the bathroom clean and ready for a viewing. Buyers love the idea of a brand new bathroom that no one else has ever used. If you do not have a brand new bathroom do all in your power to present the one you have 'As Good As New'.
Source by Brian Cotsen
After decorating my front yard this past weekend as a scary cemetery complete with ghosts and ghouls for Halloween, it made me wonder what's best for home sellers to do during the holidays, decorate or not?
Sometimes it's hard enough to get sellers to agree to remove certain objects or tone down accessories in their home or front lawn. So, when it comes time to decorate for Halloween, display pilgrims and turkeys, set-up the menorah or Christmas lights and trees, what are stagers or even Realtors to do to make sure the home still appeals to buyers?
It's hard to imagine buyers receiving a good vibe on a home if they're walking up to the door surrounded by a makeshift cemetery. Plus, they may get distracted with the holiday décor and overlook the curb appeal. While Halloween and Thanksgiving are celebrated by most, Hanukkah and Christmas are religious holidays that buyers could discriminate against. So, it's important for sellers to target buyers based on your neighborhood. If your neighborhood is festive during Christmas then a buyer would expect Christmas decorations at your home, on the other hand, if you live in a "politically correct" neighborhood with a mix of religious beliefs use more generic decorations to promote Season's Greetings rather than your specific holiday.
While it's easier to take your home off the market during this time of year, many sellers can not afford to lose those months. Keeping your home on the market can be beneficial there is usually less inventory and those looking to buy are serious, but it may be hard to schedule appointments and many agents take time off then. If you do plan to keep that for sale sign up make sure you keep your decorations to a minimum.
Keep the tinsel, garland and most of those blow-up characters in storage. The entrance should be simple. Use more natural elements: For fall add pumpkins, stacks of hay, cornstalks and do not forget to plant some mums (you can also prepare the home for spring now by planting daffodils and tulips). For winter group poinsettias and use evergreens to create floral arrangements. Door wreaths welcome all to your home and set the stage for celebrating. Use holiday colors that blend in with and dress up your home's exterior colors. Attach tree branches from your garden, gourds or flowers, and ribbons. Use a few strands of white lights for elegance or keep to a color scheme, forget about the multi-color strands this year. Most importantly, refrain from objects attributable to specific religions.
Scene Stealers Inside
During staging it's important to make focal points stand out so do not block or cover up fireplaces, stairs, and stained-glass windows those features that sell. Rooms filled with decorations can feel smaller and stops the buyer's eyes from visualizing themselves in the space. Choose specific areas to stage with festive themes. You want buyers to see themselves celebrating their holidays in your house. To do this you want to create a simple, clean, cozy space with your decorations. Set your formal dining room for Thanksgiving or Christmas dinner. Bring in a Christmas tree making sure it's not oversized. Again use natural elements to bring in texture and interest like an evergreen garland or pine cone centerpiece. Color is also important to keep in mind keep within a color scheme. Red is not only the color of Christmas, but it's an emotionally appealing color that you are able to use in the space.
Do not forget to think about what the holidays mean to you then incorporate that into your vignettes. Do you love decorating the tree? Creating a Gingerbread House? Making Apple Cider? Christmas Morning? Family Dinners? Or Sitting by the Fire? Create those imagines for buyers. Play into Using the Five Sense to make them feel at home.
And just because you may not be able to decorate as you would in the past, you can still celebrate those traditions, take part in holiday activities and get in the festive mood through 'buyer's eyes,' it's a spirit that may result in selling your home.
Source by Tori Toth
In 1973 a film entitled "Do not Look in the Basement" was released. It was originally entitled "The Forgotten" in reference to the ignored patients of an insane asylum, but someone thought it would attract more movie goers with a new title. After all, basements can be creepy.
Dark, dank and dirty is what usually comes to mind, never mind those hidden corners where something just might pop out!
Well, perhaps "The Forgotten" was an appropriate name after all, since basements are one of those areas in a home that is often overlooked when staging a home for sale.
Basements, whether finished or unfinished, add valuable square footage to the house.
Basements should receive as much attention as the rest of the house when it comes to the Must Do's of staging:
- Begin by decluttering. Discard, sell or donate any items you have not used in years. Basements tend to collect items we think we might use someday, such as old faucets, old appliances (left), toys, luggage pieces, etc. So ask yourself "will I ever really use this?"
- Consider renting a storage space for items that you are keeping but will not use or need in the next 6 months, especially if you are considering renting storage for unneeded furniture and items in the rest of the house. It may be worth it.
- At the very least, buy moving boxes and begin packing. Or purchase plastic storage bins with covers as you can probably use them for storage in your new home. Stack the boxes or bins neatly, or even better, purchase metal shelving to stack them on.
- The basement should be cleaned thoroughly. You want to remove the "yuk factor" when buyers view the space. Sweep and mop the floor, or vacuum the carpeting. Make sure you remove cobwebs and dead bugs from corners and along the ceiling.
- Clean the windows and remove excess vegetation from outside the windows to let in as much light as possible. Open the curtains, if any.
- Wipe down exercise equipment, ping pong table, and anything that has collected dust.
- Install extra lighting, even if it's a bare bulb and pullchord, in dark corners or areas.
- Paint the floors of an unfinished basement ( check with your paint store for the best product). It makes the room brighter and cleaner in appearance. And it does not have to be the typical gray.
- A fresh coat of paint on sheetrocked walls also goes a long way in making the space appear clean and as valuable as the upstairs space.
- If your basement does not have walls separating each room, it's important to designate areas, each with a purpose. For example if you have exercise equipment or children's toys scattered about, designate an area for each so that it appears that the basement has an exercise "room" and a children's "playroom".
- If the washing machine and dryer is in the basement, set up this area as a laundry "room". Make sure this area is sparkling clean, since no buyer wants to do laundry in a dirty area. Set up an ironing board and iron and / or a table to fold clothes. Store laundry supplies neatly on shelves or in a cabinet.
The same goes for other areas in a basement: home office, media room, workspace, arts and crafts space. Make sure each area is clearly designated.
Buyers expect the basement to be dark and dirty. Why not surprise them with a clean, bright, organized and neat space? The buyers will also perceive that you are the type of homeowner that takes care of things and does not neglect the ongoing maintenance of the house.
Basements are one of the often overlooked spaces when staging a home for sale. Since basements add extra square footage to the house, it's important that they look their best to potential buyers. Here are some things you can do to get them in "show ready" condition.
Source by Donna Dazzo
There's no doubt that there's money at home-staging. If you are a home-stager, you know that you are in a unique business. You get to apply your designing and decorating skills while getting paid! But just like anything else, this business has its disadvantages aside from its benefits.
In this down real estate market, every seller wants to sell their homes fast that they do almost anything to generate a sale especially for their properties which had been stuck for more than a year or so. This is because in real estate, the longer the property stays in your hand; the more difficult it is to be sold. The listing becomes stale and real estate agents will not be willing to show those buyers as there are newer properties in the listings.
The best strategy for sellers to get rid of stuck properties is home-staging. But is repairing, painting, changing of curtains and putting a few flowers in a property worth it? Let's just say that doing all those processes are not expensive, but have you thought about your competitions? The new built homes? The following are the other disadvantages of this business.
There are many anxious sellers who are desperate of getting rid of their homes and the easiest way that they seem to make that happen is to have their home for home-staging. Staging is, no doubt, the most unique approach to sell homes. However, is it really worth your time and effort? What if you staged a home, and still never sell? You just got your money wasted as well your own time. So what to do?
The following are some tips on the advantages and disadvantages of home-staging your property that is up for sale:
1. It takes so much time and so much effort, and may become expensive in the case of homes that are hard to sell.
2. When talking about investment, home-staging is not practical. Remember, a good investment is spending one dollar and getting two in return. If it's 1 to 1 or 1 to 0, then it is a very bad investment.
3. If you stage the home while you are still living on it, you will have to empty the furniture, empty the closets and drawers, and keep the bathroom clean and fresh every day. That's another household chore that is difficult to maintain in regular days.
Unless you are willing to make sacrifices, exert extra effort and willing to risk your money, home-staging might not work for you, so think carefully.
Source by Monte Mohr